Combining on-location footage and dynamic UI animation, this app explainer video guides park users through the features and strategic benefits of WDLH’s new companion app.

The Strategic Goal: Launched across online channels and integrated into booking pre-arrival packages, the primary goal was twofold: 1) Drive user adoption and reduce customer friction by clearly demonstrating app features, and 2) Elevate the perceived value of the WDLH brand by positioning the app as an essential tool for ongoing holiday guidance and support.

The Outcome: This video has significantly contributed to greater customer uptake and reliance of WDLH's digital resources throughout the 2025 season, contributing directly to higher customer satisfaction and retention rates, and in turn supports long term business sustainability for the holiday park operator.